Artist: Fenix Down

Before

After

This new concept was about creating an editorial dimension to their shot. We chose a industrial stairway for the setting because it matched the musical style and look we were going for. By putting the lead singer on the first step, closest to the photographer, it stresses he is the leader of the band. The styling was all about layering and a monochromatic color scheme that was cool, edgy and sexy. Make-up was about dark eyes for the girls to keep it sexy. The end result was hot!